Ford to reveal F-150 Lightning May 19 with livestreamed event …
DEARBORN, Mich. – Ford announced today it was launching an all-electric pickup, the F-150 Lightning. The new F-150 Lightning will be revealed May 19 at Ford World Headquarters in Dearborn and livestreamed for millions to watch.
In a press release Ford said the F-150 Lightning “brings innovation, technologies and capabilities to the F-Series, America’s best-selling vehicle, combined with the power, payload and towing capability.”.
The reveal takes place at 9:30 p.m. EDT, May 19, from Ford World Headquarters and will be broadcast live with 30+ ways to watch across physical and digital destinations, including the Ford Facebook and YouTube channels, Twitter, key national publications as well as 18 locations such as Times Square in New York City and the Las Vegas Boulevard.
“Every so often, a new vehicle comes along that disrupts the status quo and changes the game … Model T, Mustang, Prius, Model 3. Now comes the F-150 Lightning,” Jim Farley, Ford President and CEO, said in a release. “America’s favorite vehicle for nearly half a century is going digital and fully electric. F-150 Lightning can power your home during an outage; it’s even quicker than the original F-150 Lightning performance truck; and it will constantly improve through over-the-air updates.”
Added Farley: “The truck of the future will be built with quality and a commitment to sustainability by Ford-UAW workers at the Ford Rouge Complex — the cathedral of American manufacturing and our most advanced plant.”
Production of the F-150 Lightning begins next spring at the all-new Ford Rouge Electric Vehicle Center.
Ford already markets a hybrid F-150 that Savageonwheels.com reviewed earlier this year. It’s pictured here too.