It all depends on how badly you want that car
I’ve done blog entries on the real collector cars with some of them going for millions. If I had the cash, which I don’t, at least until the pull my numbers for the Mega Millions, I’d pop for one or two. Won’t hold my breath on that though. The same is true for the promotional model cars. I think the last one I bought I paid just over 100 bucks for. If you’ve read my past blogs on this topic, you saw many cars going for mid three figures which is not really that bad. I’ve seen ones near or over $1,000 but this 1969 Ford Mustang Promo Dealer Promotional Model Car recently caught my eye when it was up for auction on eBay. Sure it was in super clean shape but what the seller was asking for it, around $1,700 right out of the gate was really what interested me. It eventually sold for $1,876.77!
So I shot a message to the seller. “The only thing I can tell you is down thru the years these Mustangs haven’t shown up often in original owners collections & therefore deemed “rare”. No one knows how many of any of these promo cars were made as no known production figures have been found. No one knows why fewer cars were made in some models & more in others.” said eBay seller promorog who sells other promo cars on the site.
Compared to the real deal
1969 was the year that Ford unveiled another restyle and three new models: the Mach 1, Boss 302 and Boss 429. Because of the lack of markings and small hood scoop, it’s tough to tell which car this would be modeled after. But the real deals are also not cheap either. On the low-end, in the middle 30’s and on the high-end all the way up to $100,000 plus. But hey, it’s only money, right?