Came in 1987 while living in Green Bay. I always kept an eye out in the papers, this was before that interweb thing got big, looking for, well, I wasn’t sure. Then, bingo, a 1970 AMX was for sale in Milwaukee similar to the image of this model I built to remind myself about the experience. I had to have it. Never mind I hadn’t even seen it yet. They seller didn’t want too much for it, $2,500, which should have been a red flag, but I was laser focused. I needed fast cash since I didn’t have that much saved up and this was an impulse purchase so I went to my local bank Continue reading Holy crap, I think that car might have been mine!→
I’ve done blog entries on the real collector cars with some of them going for millions. If I had the cash, which I don’t, at least until the pull my numbers for the Mega Millions, I’d pop for one or two. Won’t hold my breath on that though. The same is true for the promotional model cars. I think the last one I bought I paid just over 100 bucks for. If you’ve read my past blogs on this topic, you saw many cars going for mid three figures which is not really that bad. I’ve seen ones near or over $1,000 but this 1969 Ford Mustang Promo Dealer Promotional Model Car recently caught my eye when it was up for auction on eBay. Sure it was in super clean shape but what the seller was asking for it, around $1,700 right out of the gate was really what interested me. It eventually sold for $1,876.77!
So I shot a message to the seller. “The only thing I can tell you is down thru the years these Mustangs haven’t shown up often in original owners collections & therefore deemed “rare”. No one knows how many of any of these promo cars were made as no known production figures have been found. No one knows why fewer cars were made in some models & more in others.” said eBay seller promorog who sells other promo cars on the site.
Compared to the real deal
1969 was the year that Ford unveiled another restyle and three new models: the Mach 1, Boss 302 and Boss 429. Because of the lack of markings and small hood scoop, it’s tough to tell which car this would be modeled after. But the real deals are also not cheap either. On the low-end, in the middle 30’s and on the high-end all the way up to $100,000 plus. But hey, it’s only money, right?
I love big fins as mentioned in my previous post on another Chrysler product, the Imperial. For me it’s as much a piece of art as it is an automobile. Think about it, what car stands out for you now? Sure some do like the Corvette for me or the Mustang or Camero but outside of that, not much. Quick, tell me what was the last car you saw drive by? Now if a ’57 Plymouth Belevedere drove by, you’d really notice that, wouldn’t you?
America loved the car
For the third generation of cars from Chrysler Corporation and completely changed its car lines, dropping the bodies that had been brought out for 1955 and replacing them with the designs heralded as Virgil Exner’s best 1957 would be a banner year for the Chrysler Corporation, and Plymouth as its design was so revolutionary that Chrysler used the slogan “Suddenly, it’s 1960!” to promote the new car. Belevederes were loaded and positioned as a top of the line Plymouth. Unfortunately, the cars were rushed into production (argh!), and while they sold extremely well, they also ticked off customers, and destroyed Chrysler’s reputation for quality and reliability. Rust was everywhere and parts broke off. Gee there is a surprise. The car did have its claim to fame later on as a ’58 appearing as the star in the movie Christine. After 33 years, this car still lives as you can see in this video.
Collectors love the car now but have their work cut out for them
Since the cars were pretty much rust buckets at the end of their lives restoring one will require lots of time and deep pockets. Here’s a video of a ’59 which is rare and boy does it look good. On ClassicCars.com I found this ’59 for sale for $45,000 which is about the going rate for a restored model. Look closely in the first picture. This guy is into Mopar. A Dodge sits right next to it while in the background is I believe a ’59 or ’60 Rambler. Sorry, had to get that in.
And now for the promo model
So think about that promo model of the Plymouth that your dad gave you as a kid. If you haven’t blown it up or burned it (which by the way does look cool) it is probably sitting in a box somewhere. Occasionally you look at it and say to yourself, maybe one day. Well check out this professionally rebuilt model I recently found on eBay and it sold for 898 bucks! Now you ready to start? I have featured this builder before and he does off the charts restorations. If you don’t look to long at the background, this Plymouth looks like the real deal. Everything is better than like new. Check out the chrome where it looks like it just came out of the box. Look at the fins and spare tire on the trunk. Don’t forget to gaze at the finish to and it doesn’t take too much to imagine your reflection on it. And he always goes the extra mile with the underside where the exhaust and bottom of the engine are painted the correct colors. Cherry, cherry, cherry is what I say about this restoration job. Doesn’t it inspire you? Now go find that car you have and get going.
Barn find is a term used when somebody finds a really special car which has been sitting in the corner of a barn all covered up. What the treasure hunter will do is restore the car to the way it came out of the factory. But restoration projects are not just limited to the barn finds for the real cars.
The rarest of the rare for both the real deal and the promo model
I track a lot of auctions both on eBay and some of the others specific to promo models. This weekend, on eBay, I was watching a ’69 Dodge Coronet 500 convertible with bidding in 4 figures, something I have not seen in a long time. While waiting for the auction to end, I started checking into the real deal as I get excited about rare cars.
In 1949, Dodge introduced the Dodge Coronet, a full-size car. The Dodge Coronet was initially Dodge’s highest trim line car although from 1955, but then became the lowest trim line. During the 1960s, Dodge Coronet name was moved to Dodge’s mid-size entry. Dodge made eight generations of the Dodge Coronet which ran from 1949 to 1976. It was placed just above the Plymouth line in the Chrysler lineup. Continue reading Promo model: 1969 Dodge Coronet 500 Convertible→
Like any car guy I subscribe to a lot of newsletters. I like to keep up on what’s new, what’s cool, what’s fast:), and collector cars, mostly from the the 60’s and 70’s. This week I received my AutoWeek newsletter, parused it, and low and behold came across this car. Now of course being an AMC geek I took a closer look at the ’64 Classic 770 Cross Country wagon. Since it usually was cash-strapped, AMC knew the could not go head to head with GM, Ford, and Chrysler so they found a segment the Big Three weren’t in. BTW, did you know that in 1962, Rambler was N0. 1 in station wagon sales?
This ’64 was built on the new Classic, which debuted in 1963, and was named the Motor Trend Car of The Year. The new Classic/Ambassador series was the third all-new Rambler and the second of true midsize proportions. AMC stretched the standard wheelbase from 108 inches to 112 inches, while reducing overall length by almost an inch making for a lower, more modern profile. The wagon accounted for 34 percent of Classic sales. As a point of reference, the Audi A4 rides on a 110 wheelbase while the Cadillac CTS rides on 113 inch wheelbases.
Like a lot of AMC cars it featured lots of innovations such as curved side glass, an industry first for any car outside the luxury class which contributed to a sophisticated look that was supposed to last a decade. “Uniside” construction, which reduced body stampings by 30 percent. Door openings were welded from two stampings rather than 52. All of this reduced the weight as much as 150 pounds for some models. Dual-circuit brakes, soon required on all cars, were carried over from ’62. In my research for this article, besides the ad on the left, I was able to find a radio spot done by Phyllis Diller. She sounds so young.
In the AutoWeek article by John F. Katz on 10/08/2012, he says the example above belongs to Bruce Ritchie, the second owner, “despite 72,000 original miles, seems to have time-warped directly from the Atlantic City showroom where it was sold brand-new. Look past the rocket-age instrument panel, and you see an interior that’s well-appointed and more upmarket in appearance than almost any contemporary midsize car. The seats are flat and soft, and the steering wheel large and close, but those quirks belong as much to the time as to this particular vehicle. The 196-cid, 127-hp overhead-valve six idles in silence and accelerates with a happy thrum. The steering is predictably linear, while the soft all-coil suspension convincingly replicates the ride (and body roll) of a much larger car. But that was precisely the Rambler’s appeal: big-car comfort and style at 23 mpg.” according to Katz.
While this is not a hot collectible, it is affordable. The car’s original list price was $3,233 and examples like this will go for around $7,900. Best of all, parts are available, and all one has to do is join one of the collector clubs, like the American Motors Owners Association, to find out where they are.
So here’s my promo model, a two-tone, white over maroon. I’ve had this car for a very long time as you can see by the dust on it. I’m not sure if it was one my dad brought home when he worked at AMC or I bought it at a swap. I do remember seeing these at swap meets. Examples of good ones like mine go for around $50. I was only able to see one on eBay and the current bid was around $35. I did see a ’63 Classic Sedan with a current bid of $90. I have one of them too. A few years back, my dad and I were at the American Motors Owners Association event in Kenosha, where most of the AMC’s were built, and there were some vendors selling the promo models. I was talking to a couple of guys, one who was into collecting promo models year by year and all the colors they came in while the other was collecting just the wagons which I have. Thinking back now to when I was kid, dad brought some many promo models home, many free while some others he paid 2 bucks for, 2 bucks! Quite a few of those were either burned or blown up in my driveway.
I always like Pontiacs, maybe because one of my grandfathers owned a dealership. Even though I was just a kid, I remember going to visit and there was always something new in the driveway. This model though comes from my wires side of the family as they bought one in 1958 and were given the car I’ll talk about soon. Maybe it’s also because like AMC, they are now an orphan brand after GM killed the brand in 2005.
The first generation, produced in 1958, came as a coupe or a convertible and paced the Indy 500. Not only great styling but also lots of get up and go. It came with a 300 horsepower, 370 cubic inch V8 with a four-barrel carb and dual exhausts. They also offered fuel injection as an option but it wasn’t ever popular because it was a high-price option at $500. Tell me how many options you could get nowadays for that?
My promo model has seen better days. There’s only a little bit of warp in the body and all the chrome is there along with some scratches on the hood, however the big minus is that the steering rim is broken. I’ve seen much better ones on eBay going for around $110. That’s not a bad price to hold a piece of history in your hands and never have to worry about rust or engine problems.