Lexus IS350 a BWM 3 Series fighter heavy on luxury
Star Trek groupies may already believe in mind melds, but BMW and Lexus engineers and designers have convinced me it’s a real phenomenon.
Their convincing argument is their creation of two like models that if more identical would be sold in the same showroom. Lexus calls theirs the IS350, while BMW sticks with 335i.
It’s no surprise really, BMW’s 3 Series rear-drive sport sedan has for decades been the holy of holies for auto enthusiasts and many magazines that cater to their Bimmer fetish. Lexus got the idea to fight the 3 Series about 10 years back, launching the IS series in 2005 as it looked to induct younger buyers into the Lexus family.
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