Aviator puts Lincoln solidly back in the game …
Lincoln has been struggling for years like a one-armed barista fresh out of java. It’s no secret Lincoln has been looking for a new identity, a new look and hoping to regain its footing in the luxury car market.
Finally, it seems to have arrived, but not with cars, with sport-utility vehicles named Aviator and Corsair. I tested the Corsair earlier this year and found it a solid entry in the mid-size SUV market. Now comes the Aviator that soars to the upper reaches of SUV luxury, in looks, features and price.
Outside, Aviator is a blend of sophistication and sleek lines without the gaudy chrome explosion of earlier models, especially its cars. Think Town Car and old-time Continental. Continue reading 2020 Lincoln Aviator Reserve AWD