Car ads in the Super Bowl

They pay a crapfull of money to buy ads in the Super Bowl so at 4 million bucks and have one, maybe two shots to grab viewers’ attention. This year Audi, CarMax, Jaguar, Kia, Hyundia, Toyota, and VW are all swinging for the fence. Check them out ahead of time. My faves:

Audi – Doberhuahua: Who doesn’t love dogs?

Kia – The Truth: Laurence Fishburne reprises his role as Morpheus from The Matrix

Toyota Highlander: Nice cross-promotion with the Muppets. I like the second one the best.

VW: Both ads are kind of cute.