AMC’s entry into the personal luxury market. American Motors almost always had to swing for the fence when it came to introducing new products because they didn’t have the big budgets to work with like GM, Ford, and Chrysler did. The same went for their marketing. Enter the second generation Matador in 1974 and with... Continue Reading →
Chasing Classic Cars: An AMC family reunion
One big happy family of car guys No mater what car(s) you collect you probably belong to an owners group. It's a great place for the owners to get together and show off their pride and joy, swap stories, or maybe event parts. But unless your group is located near where your car was built,... Continue Reading →